Thursday, June 28, 2012
Wednesday, June 27, 2012
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Tuesday, June 26, 2012
We are proud of our recent recognition as Ward's Auto Dealer Business 2012 Mega Dealer 100
Our great team here at Russell & Smith Honda is dedicated to each and every one of our customers overall experience. We will continue to serve our customers with the information, attention, and quality of service that they deserve.
Honda Named "Brand of the Year" in the 2012 Harris Poll EquiTrend Equity Study
Honda has been recognized as the "Brand of the Year" in the "Full Line Automotive" category according to the 2012 Harris Poll EquiTrend® study. Honda received the highest numerical Equity Score among full line automotive brands included in the 2012 Harris Poll EquiTrend® study(1). Harris Poll EquiTrend is an annual brand health assessment from Harris Interactive that surveys thousands of U.S. consumers online about their brand perceptions, measuring key touchstones including familiarity, quality and purchase consideration.
"This study offers strong evidence that the Honda brand continues to be well-regarded by American consumers," said Mike Accavitti, vice president of National Marketing Operations for American Honda. "The combination of strong brand equity and a fresh line-up of new models that resonate with customers will drive strong growth for us this year."
The 2012 Harris Poll EquiTrend® study was based on opinions of 38,529 U.S. consumers ages 15 and over surveyed online between January 31 and February 20, 2012. Your opinion may differ. "Highest Ranked" and "Brand of the Year" were determined by a pure ranking of a sample of full line automotive brands.
Courtesy: MarketWatch.com
Monday, June 25, 2012
Thursday, June 21, 2012
Wednesday, June 20, 2012
Tuesday, June 19, 2012
Honda North American Output Rises 67%, Leading Region
Honda Motor Co. has raised output at North American plants by the fastest pace of any carmaker in the region this year as the company pushes to reclaim U.S. market share lost to competitors and natural disasters in 2011.
Honda plants in the U.S., Canada and Mexico built 748,217 cars and light trucks in the year’s first five months, a record for the period and 67 percent more than a year earlier, according to the company. Toyota Motor Corp., Asia’s biggest automaker, followed with a 64 percent North American increase to 787,777 vehicles.
“We’ve been doing everything we can to make up for lost time,” Tom Lake, Honda’s head of North American purchasing, said last month in an interview in Raymond, Ohio.
Honda, the third-largest Japanese carmaker, and Toyota are targeting gains of 10 percent or more in U.S. sales this year after losing ground to Hyundai Motor Co. and Kia Motors Corp., both based in Seoul. Honda, Toyota and Nissan Motor Co. are also racing to limit exposure to a sustained rise in the yen against the dollar by shifting output and parts purchases from Japan.
The Japanese currency last traded at about 79.4 yen to the dollar, compared with 91.7 yen to the dollar two years ago and 122.7 yen five years ago.
“Long before the yen became as strong as it is today we’d identified plans for localizing certain specialized parts or materials we’re buying from Japan,” Lake said. “The shift in the exchange rate increased the urgency in getting that done.”
Record Pace
Nissan, tapping alternative supply sources through its alliance with Renault SA (RNO), was able to rebound faster from Japan’s earthquake and tsunami in 2011 and lost less production in North America from parts-supply issues.
Nissan, based in Yokohama, Japan, increased output at U.S. and Mexican plants by 23 percent this year to 562,971, said David Reuter, a company spokesman.
The high exchange rate means Japan’s automakers are also limiting export, Alec Gutierrez, Kelley Blue Book’s auto market analyst, said in a statement June 13.
“Although exports will be managed to limit losses, Japanese manufacturers will continue to do whatever is necessary to maintain share,” he said.
Production of cars and light trucks in North America by all manufacturers increased 22 percent through May to 6.57 million vehicles from 5.38 million a year earlier, according to trade magazine Automotive News.
Rising Production
Among the region’s largest automakers, General Motors Co. (GM)’s output is up 5.4 percent to 1.41 million through May; Ford Motor Co. (F)’s grew 4.4 percent to 1.15 million; and Chrysler Group LLC had a 23 percent increase to 1.02 million, according to company statements.
Japan’s three largest automakers are also producing vehicles in North America at a rate indicating each will set records this year.
Sustaining the current pace means Tokyo-based Honda will produce more than 1.7 million Honda and Acura brand autos in the region this year, topping its best-ever 1.43 million in 2007.
Honda’s U.S. market share slid to 9 percent last year from 10.6 percent in 2010, according to researcher Autodata Corp. Honda’s share is 9.6 percent this year through May, down from 9.9 percent a year earlier. Honda’s light-vehicle sales rose 10 percent during the first five months, trailing the industrywide 13 percent gain.
Toyota, which made an average of 157,555 vehicles each month this year, may produce more than 1.89 million, surpassing its previous record of 1.67 million in 2007. The company is based in Toyota City, Japan.
Nissan made 1.18 million in the U.S. and Mexico last year, its highest volume to date, and may make as many as 1.35 million at the current rate.
Honda’s U.S. headquarters are in Torrance, California. The stock fell 0.1 percent 2,544 yen in Tokyo yesterday.
Courtesy: Bloomberg.com
Monday, June 18, 2012
Thursday, June 14, 2012
2013 Honda Fit EV Rated by the EPA at 118 MPGe; Receives Best-Ever Consumption Rating of 29 kWh/100mi
The 2013 Honda Fit EV has received a combined adjusted Environmental Protection Agency (EPA) mile-per-gallon-equivalency rating of 118 MPGe, and an unprecedented low consumption rating of just 29 kilowatt hours (kWh) per 100 miles. With an EPA rated annual fuel cost of only $500, the fun-to-drive 2013 Honda Fit EV can help consumers get more miles for each charging dollar. Full EPA MPGe ratings for the Fit EV are 132/105/118 city/highway/combined.
With such an efficient drivetrain, the Fit EV’s 20-kWh lithium-ion (Li-ion) battery provides the capacity to earn an EPA combined city/highway estimated driving range rating of 82-miles, allowing the Fit EV to surpass the EPA efficiency and range ratings of the Ford Focus Electric (105 MPGe, 76-mile range), Nissan Leaf (99 MPGe, 73-mile range), and Mitsubishi i-MiEV (112 MPGe, 62-mile range). The Fit EV’s exceptionally efficient design – encompassing everything from savvy powertrain design, weight-conscious engineering and effective aerodynamics – makes the most of the Fit EV’s smaller battery. Additionally, the Fit EV battery can be recharged in less than 3 hours from a low charge indicator illumination point when connected to a 240-volt circuit.
“Just as important as the industry-leading fuel-efficiency and fast recharging time, as a Honda, the 2013 Fit EV will be an absolute kick to drive,” said Steve Center, vice president of the American Honda Environmental Business Development Office.
The Fit EV’s 92 kilowatt (123 horsepower) coaxial electric motor generates 188 ft-lb of torque, and is teamed to a chassis with a fully-independent suspension and a driver-selectable 3-mode electric drive system adapted from the CR-Z Sport Hybrid.
Honda debuted the 2013 Fit EV at the 2011 Los Angeles Auto Show and announced plans to begin leasing the battery-electric commuter vehicle to customers in select California and Oregon markets during the summer of 2012, followed by an East Coast rollout in 2013. The Fit EV will be offered with three-year $389/month lease.
Courtesy: Honda World News
Tuesday, June 12, 2012
The '99-'00 Honda Civic Si makes a triumphant return to rest among the top, securing a spot among MSN Auto's "*8 Track Toys for Less Than 10 Grand"
1999-2000 Honda Civic Si
Price: $6,366 (excellent condition)*
In a list of cheap but track-worthy cars, here's the most miserly option. The Civic Si has been a staple among the "Fast and Furious" crowd for years, though it now leads a double life among serious amateur racers, as its ultralight weight and tight handling have put Civics on top of the podium at autocross championships across the country. Modifications to the Civic depend on which autocross class you choose to race in, but you'll need only a set of racing slicks and a suspension refresh to run near the top of the stock class.
Courtesy: MSN Autos
Monday, June 11, 2012
Thursday, June 7, 2012
Wednesday, June 6, 2012
Come in today to take advantage of our unbelievable summer sales going on right now!
Ride in style this summer with an all-new 2012 Honda Accord now only $24,550 for a limited time! Hurry in before it's too late.
Check out all of our specials hereTuesday, June 5, 2012
American Honda Reports May Auto Sales: Civic, CR-V and Accord Fuel Honda Double-Digit Sales Gain
American Honda today reported May 2012 U.S. sales of 133,997 units, an increase of 47.6 percent compared to May 2011 (an increase of 36.3 percent based on the daily selling rate*). The Honda Division posted May 2012 sales of 119,411 units, an increase of 46.0 percent compared to May 2011. Acura 's U.S. May sales of 14,586 units increased 62.1 percent compared to May 2011.
Honda
- Civic sales up more than 80 percent compared to May 2011; an exceptional sales figure for any month, Honda sold 33,490 Civics in May
- CR-V sets a May sales record (25,186 units), besting previous record by 5,226 units, leading Honda to a May record for light truck sales
- Accord sales (29,737 units) continue to show strength in the tough mid-size segment, up more than 70 percent from May 2011
"With our best May sales performance since before the financial crisis it 's obvious Honda 's return to strength is in full swing,, and our May sales are impressive irrespective of last year 's production supply problems," said John Mendel, American Honda executive vice president of sales. "Any time Honda Civic sales surpass 33,000 units in a month, it shows real demand in the marketplace."
Courtesy: Honda News
Take a look at some of these great reviews from our customers!
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Monday, June 4, 2012
Friday, June 1, 2012
Don't miss out on these great deals all month long at Russell & Smith Honda!
Don't miss out on these great deals all month long at Russell & Smith Honda! To see all Honda Current Offers during June click here: http://www.russellsmithford.com/global-incentives/index.htm
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